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Crave Cat Food Review (6 Products)

Even if the pet food industry is saturated, there are instances when a new food bursts through and outperforms the oldies.

Crave has recently been a popular food among cat owners who wish to provide high-quality meals for their pets.

Crave has grown in popularity due to the fact that it is free of many dangerous ingredients and can help your cat live a healthier life.

Is it, nevertheless, worthwhile to try something new? Crave offers a wide range of diets, from wet to dry, and from kitten to adult.

There are three Crave products that have gained popularity among the restricted number of options available.

Let's take a closer look at their distinguishing characteristics in this Crave cat food review below from BestForPets (bestforpets.org).

Review of Crave Cat Food

Who creates Crave and where is it manufactured?

Crave cat food is a brand that began manufacturing in 2017 as a subsidiary of Mars Petcare, one of the world’s largest pet firms.

This brand emphasizes its emphasis on delivering high-quality cat foods at a reasonable price. These are high-protein diets for kittens who require a little more help.

All of Crave’s cat foods are manufactured in North America. They promote that they try to acquire as many of their ingredients from North America as possible.

This does not include all of them, and certain ingredients, such as vitamins and minerals, are sourced from China.

Crave is best suited for which kind of cats?

Crave cat food is designed to meet your kitty’s wild wants. They are natural hunters and prowlers. If they are both indoor and outdoor cats, they will require extra nutrition and exercise.

Crave is a cat food that claims to include more protein than other cat feeds. Protein is very important in cat food, especially for active cats.

Because they do not require a lot of fats and carbohydrates to keep healthy, Crave cat food has eliminated a lot of them.

Primary Ingredients Discussion (Good and Bad)

Protein Composition

Crave’s food has a high protein level, which is one of their brand’s defining characteristics. They want to provide cats with a high-protein food source that will keep them healthy throughout their daily activities.

An adult cat typically need 35-40% protein in their diet. Wet food often has a higher protein content, however this isn’t always the case.

Crave’s guaranteed analysis on the majority of their meals includes a minimum level of crude protein, 40%. It can be even greater in some recipes, indicating that it more than meets a cat’s daily requirements.

This meal is not only high in protein, but it is also made with components that are safe and healthy for your cat. Depending on the main meat, the dinner will include actual turkey, chicken, duck, salmon, or ocean fish.

Using actual meat instead of byproducts also means your kitty will have an easier time digesting it and you will know what types of meat you are providing them.


Another aspect of this cuisine is the low amount of carbohydrates it contains. This amount assists your cat in maintaining a healthy weight.

Most commercial diet feeds contain more carbs than cats require, and most cats would choose if they could choose.

Because this diet does not include grains, it is easy to reduce the carbs that fill up many cat feeds.

This food contains no weight, soy, or corn products. Instead, there are a few carbohydrates from peas and flaxseed.

Quantity of taurine

Taurine is an amino acid that is required for most living organisms’ metabolic functions. Although it has antioxidant effects, it is still required to support an animal’s digestion.

Most cat meals now include a percentage of taurine in their ingredients. Cats require no more than 0.02% taurine in their daily diet because their bodies cannot store too much at once.

This dish contains a little more than is necessary, although it is present as an essential ingredient. Most Crave foods contain no more than 0.16% taurine.

A Brief Examination of Crave Cat Food


  • When compared to other cat foods, this one has a higher protein content.
  • A lower fat and carbohydrate intake
  • Prices are reasonable.
  • It sells kitten and adult cat food.


  • There is a lack of variation in the recipes.
  • Extra protein is unnecessary for some people.
  • Mars Petcare has had multiple recalls, but none involving the Crave brand.

History of Recalls

There have been no known Crave brand recalls. There has been for the Mars corporation as a whole, but only on rare occasions since their establishment.


Grain-Free High Protein Dry Cat Food with Turkey, Chicken, and Duck Crave

Crave’s cat food contains a broader range of protein sources than most of their other products. The main proteins are derived from actual turkey, chicken, and duck flesh.

The turkey and chicken are the first two ingredients, which means they have the most weight in the dish. Because duck is the ninth component, it plays a little role in this dish.

The dish, like the rest of their meals, is grain-free and contains no by-product meal, corn, wheat, or soy protein. Because these are not naturally occurring chemicals in cats, the absence of these ingredients aids digestion.

This is one of the most popular recipes published by Crave. The cats who try it seem to enjoy it and grow healthier as a result.


  • Grain-free eating plan
  • Protein sources of high grade
  • The most popular among cats and their owners


  • Duck is not as plentiful as advertisements would have you believe.


Crave Salmon & Ocean Fish Grain-Free Dry Cat Food

Crave’s recipes aren’t particularly diverse at the moment. They do appear to have two basic food types.

The first are those that obtain their protein from land birds such as chicken, turkey, and duck. This recipe falls into the second category, which focuses on protein derived from fish.

Although there are recipes that only use salmon, this one uses both salmon and ocean fish for a unique flavor. This does not imply that the protein is totally derived from the advertised meats.

The first ingredient in this cuisine is salmon, however it is closely followed by chicken meal. The ocean fish, which is derived from menhaden fish, is further down the list.

This is a grain-free diet, just like the others. Wheat, corn, and soy are not present. Instead, the carbs are obtained in lower amounts from peas, alfalfa flour, lentils, and flaxseed.


  • Salmon is abundant in this area.
  • There are no grains or by-product meals in this product.
  • Carbohydrates come from more nutritious sources.


  • A misleading amount of chicken in a fish-based dish


Crave Salmon & Chicken Wet Cat Food in Loaf

It’s worth noting that Crave doesn’t just provide dry cat food; they also make wet cat food in pâté, baguette, and gravy varieties.

This recipe comes in the form of a loaf, making it simple to combine wet and dry ingredients. Crave recommends doing so in order to boost everyday nourishment in their diet.

Crave moist cat food contains at least 65% animal protein. They are nonetheless strong in protein and completely grain-free, with the exception of wheat, corn, and soy.

The dish contains 43% chicken, 14% salmon, and 8% pig, making it strong in protein and rich in nutritious animal sources.

This food has a moisture content of 77.1%. This recipe is intended for adult cats who desire to be cared for in the same way that their wild feline ancestors were.


  • High protein content
  • Brimming with high-quality protein sources
  • Mixes easily with dry food


  • Small amounts can necessitate a large amount of food to feed your cat.


Grain-Free Salmon Pate Cat Food Trays

The predominant protein source in this wet cat food appears to be salmon.

This Crave salmon paté is mostly composed of meat elements. The ingredients include salmon, chicken liver, hog broth, chicken broth, and chicken heart.

As a species-appropriate source of omega-3s, the diet contains fish oil.

Thickeners and binders include guar gum, tapioca starch, and carrageenan. These substances increase the carbohydrate and fiber levels of the diet. Carrageenan may play a role in inflammation and cancer.

The food’s most dubious addition is carrageenan—the food is free of artificial colors, tastes, and preservatives that could make your cat sick.

Overall, this is a meat-based dish that is strong in protein, moderate in fat, and low in carbohydrates. Each 1.32 oz serving has 39 calories.


  • High in protein from animals
  • Muscle flesh and organs are included.
  • Artificial ingredient-free


  • Fish-based foods are not recommended for long-term feeding.
  • Carrageenan is present.
  • Starch content is high.

What Other Users Have to Say

“Because there is no soy, wheat, or corn in the recipe for Crave cat food, you often find that cats with more sensitive stomachs may readily eat again,” says MyPetNeedsThat.

“Crave cat chow isn’t nutritionally fantastic, but it performs better than many other foods available at discount and grocery stores,” says All About Cats.

Amazon – One of the world’s largest resale enterprises, Amazon has a rating system that outperforms most others on the internet. It’s important for pet owners to know what other people think of Crave cat food. Check out these reviews by clicking here.


While Crave may not stand out in terms of total nutritional content, it does carry a powerful punch of high-quality protein.

When combined with the fact that it is completely grain-free, which is better for cats, it is an excellent value for money.

After investigating and testing all of the items in the Crave cat food review, BestForPets (bestforpets.org) believes that Grain-Free High Protein Dry Cat Food with Turkey, Chicken, and Duck Crave and Grain-Free Salmon Pate Cat Food Trays are the two most important and dependable.

Crave recommends feeding cats a combination of wet and dry food, and there are only a few options.

Make sure to vary their diet gently so that it is easier on their stomach, whether it is wet, dry, or mixed.


What Is the Price of Crave Cat Food?

Crave dry foods are reasonably priced at around $0.20 per ounce, or about $0.49 per day for a 10-pound cat. Crave’s wet recipes are more expensive, costing approximately $0.40 per ounce or $2.75 per day.

Is Crave a Good Option Overall?

Crave cat food isn’t particularly nutritious, but it’s better than most other feeds available at budget stores and supermarkets.

It’s simple to find, simple to feed, and slightly more nutritional and species-appropriate than other feeds at a comparable price.

Choose Crave’s wet foods over their dry recipes to get the most out of them.

Wet cat food recipes from Crave feature lower plant content, lower carbohydrate content, and simpler ingredient lists than dry cat food recipes.

Crave Cat Food Can Be Purchased Where?

Crave is available at pet specialty stores, big box stores, and select grocery stores. Crave is available online via Amazon, Chewy, and other pet food shops.

Author Image

Dr. Deborah Fletcher

Deborah R. Fletcher, DVM, is a skilled veterinarian with more than 15 years of experience dealing with companion and exotic animals. She has experience caring for a variety of animals, including household cats and dogs, reptiles, birds of prey, and even primates. Dr. Fletcher is a valuable part of the BestForPets team, where she contributes to their aim of providing pets and their owners with the finest possible treatment and services.

Veterinarian (DVM) Dr. Deborah Fletcher


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